Mumbai, Nov 1: Justdial, India’s No. 1 local search engine, announces today that it has signed an MOU with the Industries & Commerce (I&C) Department under the aegis of the Government of Telangana, in a bid to digitise MSMEs in the state.

The partnership will help MSMEs adapt to ways of doing business digitally, guide them to realise their full marketing potential, and help them reach out to customers in an effective way. The MSMEs are spread across Tier 1, 2 and beyond cities such as Hyderabad, Suryapet, Adilabad, Nizamabad, etc.

Besides getting access to Justdial’s deep reach and penetration in the market, Justdial also aims to provide these MSMEs access to the brand’s other offerings soon like JD Mart, India’s fastest growing B2B platform, JD Xperts, a platform for on-demand home services and JD Pay, an online payment system for traders, businesses of all sizes.

Commenting on the partnership, Mr. V. S. S. Mani – MD & CEO, Justdial, said: “Contributing abundantly to the socio-economic development of the nation, MSMEs form the backbone of the Indian economy. With businesses moving online, it has become imperative for MSMEs to adopt a digital-first strategy that would help them to increase reach and build scale. We are delighted to partner with the Government of Telangana in helping MSMEs build digital infrastructure and improve their digital footprints to sustain themselves. MSMEs will gain from Justdial’s wide suite of digital services that are designed for growth transformation.”

Shri. Jayesh Ranjan, IAS, Principal Secretary, Industries and Commerce Department, Government of Telangana, said, “We are happy to collaborate with one of India’s leading search Engines ‘Just Dial’ to promote Telangana MSMEs on their platform. The pandemic has underscored the importance of digital presence for businesses and this partnership will support our local MSMEs get access to pan-India markets and increase their discoverability.”

As a part of the MOU, businesses/enterprises/industries registered with the Industries & Commerce (I&C) Department of the Telangana Government will be listed on Justdial and eligible manufacturers, producers, traders, and suppliers dealing in bulk or B2B dealings can also be listed on JD Mart, Justdial’s dedicated B2B platform. The partnership addresses the challenge of information asymmetry with an intent to rejuvenate the industrial sector of Telangana.

With the shared commitment of Industries & Commerce (I&C) Department towards expansion and creation of a sustainable business ecosystem in the state, and Justdial’s efforts would complement the programs and state-run schemes for the growth of the businesses and industries in Telangana. A synergy, in the form of a public-private partnership, will provide an enabling environment for businesses of all sorts in Telangana, thereby improving the ease of doing business.

About Just Dial Limited
Just Dial Limited provides local search related services to users in India through multiple platforms such as Desktop/PC website (https://www.justdial.com), mobile site (https://t.justdial.com), mobile apps (Android & iOS), over the telephone (Voice, pan India number 88888-88888) and text (SMS). Justdial’s latest version of JD App, is an All-in-One App, replete with features like Map-aided Search, Live TV, Videos, Stock quotes, etc. to make the life of the consumer infinitely smoother & more engaging.

The Company has recently launched its B2B marketplace platform, JD Mart. JD Mart platform, available at https://www.jdmart.com and via apps on Play Store and App Store, is aimed at enabling millions of India’s manufacturers, distributors, wholesalers, retailers to become internet-ready in post-COVID era, get new customers and sell their products online. The platform offers digital product catalogues to businesses and aims at digitalising India’s businesses, especially MSMEs, across categories. Buyers can discover quality vendors offering a wide selection of products to choose from, spread across millions of categories to suit all B2B needs.

Justdial has also initiated transaction-oriented services for its users. These services aim at making several day-to-day tasks conveniently actionable and accessible to users from one App. With this step, Justdial is transitioning from being purely a provider of local search and related information to being a direct/ indirect enabler of such transactions. Justdial has also recently launched an end-to-end business management solution for SMEs, through which it intends to transition thousands of SMEs to efficiently run business online and have their adequate online presence via their own website, mobile site. Apart from this, Justdial has also launched JD Pay, a unique solution for quick digital payments for its users and vendors.